Dental Press’s printed publications, online platforms and events
For download the detailed Media offer in PDF format, please click here!
Dental Press was founded in 1997 to focus on the topical issues of Public Health, especially highlighting the Dentistry with the aspect to raise current questions and through their analysis to solve problems. Our aim is to give as much objective information as possible concerning both the profession’s current and future issues, furthermore to join through many different channels in various dental preventive programmes.
We recommend our available and new services can be found further details in the followings.
Our target is the same now as before: to provide the best quality and versatile information in all our publications and in all other activities connected to the profession.
Advertising sales:
Leonard Laczkó, sales manager
E-mail: leonard.laczko@dentalworld.hu
Phone: +36-30 844-5703
PR appearances
For download the detailed Media offer in PDF format, please click here!
Content marketing is the production and distribution of relevant and consistent content to attract and engage a clearly defined target audience with the aim of changing or reinforcing consumer behaviour.
The essence is always the same: TO PROVIDE SOMETHING OF VALUE TO CONSUMERS. IN RETURN, CONSUMERS WILL ALSO VALUE THE PRODUCT OR SERVICE, I.E. THEY WILL BUY IT.
Branded content, formerly known as content-integrated advertising, and since the mid-2010s as native advertising, is a useful tool for any company, but it is particularly beneficial for B2B advertisers, SMEs and specific, ad-savvy audiences.
According to a 2015 survey by the Content Marketing Institute, 86% of B2B companies in North America used content marketing, spending on average 28% of their marketing budget. The same figures for B2C companies were 77% and 25% respectively.
